The designers behind the logos, and why the marks on a cap are doing more work than you think.
Behind every team mark is a designer making choices about color, shape, and meaning. This chapter goes inside the craft of baseball logo and cap design and the small decisions that turn a cap into a signal.
A chapter preview from ALL CAPS: THE HISTORY OF THE AMERICAN BASEBALL HAT, a book in progress. Full chapter text is not yet public.
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